Operator-led advisory for scaling retail media
We help emerging CPG brands and advertising players launch, optimize, and scale retail media with the discipline, judgment, and accountability of a former General Manager.
Built and scaled a $100M+ advertising and offers business.
Former General Manager with P&L ownership.
Led growth inside global platforms and Fortune 500 enterprises.
Most revenue businesses don’t fail because of bad strategy. They stall because no one owns the full GTM system — product, sales, pricing, operations, and execution. This is where Bridgehead Advisory steps in.
Growth gets hard when ownership is unclear.
1. Launch & Scale
Build or accelerate advertising, retail media, or digital revenue businesses from the ground up.
2. Inflection-Point Advisory
Partner with executives facing stalled growth, organizational drag, or unclear ownership.
3. Embedded Leadership
Step in as a fractional or interim GM to drive execution, align teams, and deliver results.
How we engage
Former GM with end-to-end P&L ownership
Deep experience across Ads, Retail Media, and Digital Commerce
Trusted partner to C-suite and functional leaders
High tolerance for ambiguity; decisive when it matters
Why work with us
Who we work with
This is for:
Leaders building or scaling revenue platforms
Companies navigating growth inflection points
Teams that need ownership, not decks
This is not for:
One-off strategy projects
Agencies looking for subcontracted work
Organizations unwilling to change how decisions get made